Today, I had the opportunity to speak at a seminar on Goofs and Gaffes in Social Media at the Social Media Summit sponsored by the Hartford Business Journal. In my section, I focused on the importance of developing a social media policy.
I’ve talked about it before on the blog, but there are a few resources that I promised attendees I would post. If you didn’t get to attend today, you can benefit from them as well.
First, if you’re looking for a company that has a good social media policy, you could do a lot worse than looking at IBM’s. But as I noted at the seminar today, understand that IBM calls them “guidelines”; that makes a difference in approach at a company.
But if you’re looking for something a little more legally-minded, I’ve got another tip: Molly DiBianca–over at the Delaware Employment Law Blog– has posted a pretty good sample social media policy as well.
In our presentation today, we also referenced the recent kerfuffle with a Google engineer who posted about Google Plus. You can learn more about THAT story here.
As a reminder, I’ve got two additional presentations next one: One at the Business Women’s Forum, and one at the CHRO. Look forward to seeing you there.